How to lead people that do not have a common goal
Contents
The role of the leader is very difficult if the people they lead do not have a shared vision and goals.
People tend to satisfy their needs, therefore it is important for the leader to:
- understand the needs of the people
- reframe vision presenting the vision in terms of personal growth and impact for the people rather than for the organizational success alone.
- connect personal goals to organizational vision.
- make benefits tangible considering both intrinsic and extrinsic motivation
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