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The importance to understand the needs of others people

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In the book Primal Leadership is reported that it is important to understand the needs of others people to have a successful change.

Every people have needs. These needs define the habits of the people inside a group. These habits define the behaviour of the people and therefore the group.

To change it is necessary to change the behaviour of the group. Therefore it is necessary to understand the needs of the people involved to have a successful change.

If the needs are not taken into considerations, the change will have scarce likelihood of success.

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